I Tried BREAD Hair-Wash Shampoo & My Hair Drank It All Up [Review]

I Tried BREAD Hair-Wash Shampoo & My Hair Drank It All Up [Review]

Last Updated on November 20, 2022

Hair-Wash by Bread Beauty Supply (a.k.a BREAD) is ‘the perfect hybrid between a shampoo and a co-wash (conditioning hair wash)’. It’s soft and gentle on delicate and textured strands without stripping the hair. Here’s my review of BREAD Hair-Wash Shampoo after using it a couple of times.

About My Hair

My hair is voluminous. I had it professionally dyed and right now, I am attempting to grow it long for another hair goal of mine. My hair type is a mix between 3a and 3b. I’m still finding good products for my hair that I’ll stick with in my routine which generally consists of wash, condition, styling cream, oil.

BREAD Hair-Wash Milky Hair Cleanser Product Rundown

Made for: Curly, afro or textured hair
What it does: Gently cleanses without stripping the hair
Key Ingredients: Argan Oil rich in fatty acids and antioxidants to moisturize and prevent damage, Aloe Vera Juice to strengthen hair, decrease itchiness and control oil, Lemon Tea Tree Oil with antifungal and antibacterial benefits to help with dandruff
Qualities: Color-Safe, Sulfate-Free, Vegan, Cruelty-Free
Size: 8.4 fl. oz (250ml)
Price: $20 USD ($2.38 per fl. oz)
Cost: $$$
Where to Buy: Bread Beauty Supply, Sephora, Cult Beauty, JCPenney, Selfridges

Click to view the full ingredients.

Product Lather & Texture

The texture of Hair-Wash is thick, a little sticky and creamy. I first rubbed it between my palms to warm the product up and then started to wash my hair (only focusing on the roots). The product did not lather up as I expected but coated my hair and made my hair feel moisturised once I rinsed it.

Then, for round two, I noticed my hair starting to sud up a little, but the texture stayed the same consistency throughout. I used a whole palm full for each wash just because my hair is thick and that’s how much I generally use with any shampoo. The product overall can keep for a month or more depending on usage.

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The Scent

For the scent, it’s meant to smell like fruit-loops cereal. But, I did not find it that pleasant and it just reminded me of a typical curly-friendly shampoo. Also, although the scent wasn’t overpowering, I still prefer a more sweet smell for my hair.

The Results

Throughout the shampoo experience, my hair felt like it was well moisturized. However, I had to get used to the milky texture as I understand the difference between using products that are curly hair friendly (no sulphates, like this one), whereas products that contain sulphates leave my hair stripped. My hair afterwards maintained that moisture throughout the week. I noticed my hair felt soft, looked shiny, the curls were juicy. There was less frizz as well.

Did the product do what it claims to do?

Treats dryness (so your hair feels hydrated)
Cleanses gently and does not strip the hair
Cleanses properly (that is, hair is 100% clean)
Smells delicious
Lightly-foaming, silky texture


Overall, it cleansed my hair gently thanks to its light, milky texture. I’d prefer a different smell though, but that’s just me!


The Packaging

For the packaging, I found it hard to notice what hair type it was meant for and misread it actually. For that part, maybe it would be ideal to have it in larger font or more bold. Regardless, not a lot of products mention hair types, so it was really empowering to see this product include it on the packaging with a model that represents the curly girl community.

The Price

The price range personally is affordable, especially since it’s a shampoo and a little goes a long way. Also, it’s curly girl friendly. Worth it!

Would I Use BREAD Hair-Wash Shampoo Again?

Yes, I would buy this product again. However, I would want to use it conjunction with the conditioner next time to truly experience results that will help my curls to retain moisture.

Overall Experience of BREAD Hair-Wash Shampoo

Overall, it has been a while since I used a curly girl friendly shampoo as it’s hard to come by here in New Zealand. And, if you do come across it, it’s usually expensive ($30+). So, knowing that this product is so affordable, I would certainly look into buying it again.

The experience was pleasant with results that attains to what the product says it would do. However, I would not recommend people who might have thinner hair types to use this product as it is thick and might weigh their hair down.

I rate this product an overall 3.6 out of 5, with room to add perhaps a different smell that could be sweeter. I look forward to supporting this brand and seeing results, especially since my hair goal is to have long hair. So, I’ll definitely need moisture to maintain that healthy growth.

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